Letter U

U

Utterback, James: He has done pioneering work in the area of innovation. Though not as well known as others like Peter Drucker and Clayton Christensen, Utterback’s work is highly insightful and offers a lot of ideas on how innovation takes place in different industries. Utterback has dealt with the relationship between product and process innovation, behavior of established firms when a radical innovation enters the industry, factors that prevent successful firms from transiting from current technologies to new ones and how firms can cope with technological change.
(See Innovation, Innovator’s Dilemma, Process Innovation, Product Innovation)